The (Sometimes Surprising) Ingredients Linked To Food Products People Love

Using CircleUp’s data science platform Helio, we’ve analyzed a variety of consumer food and beverage brands to see how individual ingredients may impact a product’s popularity. 


Eric Taylor Senior Data Scientist | CircleUp

For the past 10 years, Eric has worked as a quant of sorts on a variety of topics: AI and the psychology of human learning, unmanned aircraft systems, cloud computing, and financial tech. At CircleUp, he builds machine learning models to discover and evaluate early-stage high-growth investment opportunities in the consumer packaged goods industry. Eric holds a B.A. in Psychology and Mathematics from the University of Texas at Austin, and a Ph.D. in Cognitive Psychology from the University of Illinois at Urbana-Champaign.


Why I Joined CircleUp

Our new Managing Director Alison Ryu talks about making the decision to join CircleUp, and leveraging our data science platform Helio to help find and fund the next great CPG brands.


Alison Ryu Managing Director | CircleUp

Alison Ryu is a Managing Director at CircleUp. Prior to joining CircleUp, Alison worked at TSG Consumer Partners. While at TSG, she served on the executive team at Backcountry.com, as Vice President of Corporate Strategy and Operations. Alison formerly worked in investment banking at J.P. Morgan covering consumer and retail companies as well as in corporate strategy and M&A at The Walt Disney Company. Alison holds a B.A. in Economics from Harvard University.


Brain vs. Brawn in Quantitative Private Equity Investing

Our data science team has the challenging task of pioneering a completely new approach to an industry with an ever-evolving set of tools. Here's what we've learned so far.


Eric Taylor Senior Data Scientist | CircleUp

For the past 10 years, Eric has worked as a quant of sorts on a variety of topics: AI and the psychology of human learning, unmanned aircraft systems, cloud computing, and financial tech. At CircleUp, he builds machine learning models to discover and evaluate early-stage high-growth investment opportunities in the consumer packaged goods industry. Eric holds a B.A. in Psychology and Mathematics from the University of Texas at Austin, and a Ph.D. in Cognitive Psychology from the University of Illinois at Urbana-Champaign.


Why Automation is the Future of Private Investing

Private investing has remained relatively unchanged for decades. CircleUp is leading the charge to change this with Helio, a truly data-driven and tech-powered approach to private markets.


Ryan Caldbeck Founder and CEO | CircleUp

Before he founded CircleUp, Ryan Caldbeck worked in consumer product and retail-focused private equity at TSG Consumer Partners and Encore Consumer Capital. His experience in private equity exposed him to many great consumer and retail businesses that were too small to obtain funding through the customary private equity channels. As a result, he decided to make funding available to these small and promising companies through CircleUp.


CircleUp25: Announcing the 2017 Winners

This marks the fifth year of CircleUp25, our awards recognizing the most innovative consumer and retail brands of the year. CircleUp25 is decided on by our expert judges and Helio, CircleUp’s internal data science platform for evaluating consumer brands. The competition was more fierce this year than ever before due to so many inspiring finalists.


CircleUp Platform | CircleUp

CircleUp is a technology company that provides capital to innovative early-stage consumer brands and opportunities for leading investors to participate in their growth.